The title of your product should let the customer know with a quick look what the product is, what is included, the transportation used (if any). Adjectives such as 'the best' or 'fantastic' should be avoided and titles should also never be written all in CAPITALS. Use the this format: Location: Type of Activity/Attraction with Extras


Examples of good product titles are:

  1. Lisbon: Oceanarium Entrance Ticket

  2. London: Jack the Ripper Walking Tour

  3. Sugar Loaf Mountain: Skip-the-Line Ticket Guided Tour



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